Overseasidol.com — Chinese idol group BEJ48 has reportedly opened recruitment for a new media operations staff position, strengthening its digital and content management team.
The job listing, circulating on Chinese employment platforms, has quickly drawn attention from fans and job seekers interested in the entertainment and digital industries.
According to the listing, the role focuses on new media operations, with responsibilities covering content management and development across major platforms such as Douyin, Xiaohongshu, Kuaishou, and Bilibili.
The selected candidate will also handle KOL collaborations, campaign planning, account management, data analysis, and strategy optimization to improve engagement and overall performance.
The position offers a monthly salary ranging from 8,000 to 11,000 yuan, with a 13-month salary structure. The office is located in Gaobeidian, Chaoyang District, Beijing.
The recruitment is conducted under Beijing Siba Culture Media Co., Ltd., the agency behind SNH48 and its sister groups, including BEJ48.
Beyond social media operations, the role also involves assisting in member recruitment processes, from initial screening to coordinating further selection rounds.
Applicants are expected to possess strong communication and writing skills, a solid understanding of social media trends, and sensitivity to data-driven strategies.
Prior experience in new media or digital content platforms is considered a plus.
The announcement has sparked discussion among BEJ48 fans, who see this move as part of the group’s broader digital expansion strategy.
In today’s highly competitive entertainment landscape, social media presence plays a crucial role in shaping an idol group’s brand image and audience reach.
Hiring dedicated professionals in this field signals the management’s commitment to strengthening BEJ48’s digital footprint.
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